The Côtes de Provence AOC is a large noncontiguous wine region that covers over 85 communes in the eastern region of Provence. The boundaries of the region extend from the alpine hills near Draguignan to the coast of Saint-Tropez. The noncontiguous parts of the region include land southeast of the Palette AOC and on the outskirts of the Bandol and Cassis wine area. The mountainous terrain near Villars-sur-Var in the northeast part of the area includes vineyards that can label their wine as Côtes de Provence.
The region accounts for nearly 75% of all the wine production in Provence with rosé accounting for around 80% of the production. While the number is rising, about 15% of wine production is red wine with the remaining 5% white.
The main grape varieties are Carignan, Cinsaut, Grenache, Mourvèdre and Tibouren with an increase in the use of the use of Cabernet Sauvignon and Syrah. To improve quality, producers limit the amount of Carignan used in their rosé and red wine production, using the maximum of 40% permitted in the wine and mandating that at least 60% of the blend be composed of Grenache, Cinsaut, Mourvèdre and Tibouren. There is also an AOC requirement that at least 20% of the rosé must be blended from wine produced by the saignee method of maceration.
There are still remnants of traditional winemaking in the Côtes de Provence and some producers still use the traditional regional wine bottle which has a distinctive form that is between an amphora vessel and a bowling pin.